PIRTEK Louisville West

Services Provided: Customer Relationship Management (Alpha Vantage), Email Marketing, SMS Marketing, Social Media Management, Marketing Automation, Google Ads

Project Overview:
Pirtek Louisville West needed a comprehensive, high-impact marketing strategy to increase engagement, generate leads, and drive in-store traffic. They required a system to manage customer relationships effectively while expanding their reach across digital platforms.

Our Approach:
We implemented a multi-channel marketing strategy tailored to Pirtek Louisville West’s unique needs. Using our Alpha Vantage CRM software, we streamlined customer data, optimized communications, and built automated workflows that keep Pirtek top-of-mind for their clients.

1. Customer Relationship Management (CRM): Our Alpha Vantage platform allowed Pirtek to centralize customer information, track interactions, and leverage data to strengthen client relationships and personalize their marketing efforts.
2. Email and SMS Marketing: We developed a targeted campaign to engage customers directly through email and SMS, creating timely offers and service reminders that drove consistent engagement.
3. Social Media Management: By optimizing their social media presence, we helped Pirtek increase brand awareness, share valuable content, and foster an online community, positioning them as a trusted solution for hydraulic and industrial needs.
4. Marketing Automation: Automated workflows simplified follow-ups, appointment reminders, and service notifications, keeping customers engaged while saving Pirtek valuable time.
5. Google Ads: Targeted Google Ads positioned Pirtek as the go-to solution for hydraulic repairs and services, generating hot leads and increasing phone inquiries by highlighting their quick, reliable services.

Impact:

• Streamlined Customer Management: Improved efficiency and communication with the Alpha Vantage CRM system.
• Increased Engagement: Targeted email and SMS campaigns consistently reached the right audience at the right time, boosting interaction and interest.
• Stronger Online Presence: Enhanced social media engagement positioned Pirtek as a knowledgeable, accessible brand.
• High-Quality Leads: Google Ads drove an increase in call volume and website visits, connecting Pirtek with in-market customers needing immediate solutions.

Key Results:

• Boosted customer retention and brand loyalty through effective CRM and automation.
• Increased engagement rates across email, SMS, and social media.
• Generated more qualified leads with Google Ads, converting interest into direct inquiries and service bookings.

• Advertising
• Graphic Design
• SMS/Email Marketing
• Social Media Marketing